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Five Common Mistakes Sellers Make

And how to avoid them. (1 of 5)

As a real estate professional I work with many buyers and sellers every year and often hear stories about the seemingly small mistakes of past real estate transactions that ended up costing aggravation and more importantly money. In the spirit of prevention I offer this special report to those of you who are not my client yet and hope you will find it informative and help you to see that I am concerned that your transaction goes as smoothly as possible.

1. The Wrong Price

A surefire way to get less than the fair market value for your home is to overprice it in the beginning. It sounds contradictory, but it is true. There are several reasons for this. First, if you home is more expensive than the similar homes in the neighborhood, fewer buyers will choose to even look at it. Why would they waste their time? And the buyers that do decide to look at your home will likely use it for comparison to justify their decision to purchase a different home.  “See? A similar home but a lot more expensive. We should get the one we saw yesterday – it’ a bargain compared to this one.”  Additionally, the longer your homes remains unsold, the less interest it will generate among buyers. Eventually, when it’s been on the market longer than the other similar homes, buyers will start to think that there is something wrong with it.  You are then forced to face the real possibility of being forced to sell it for less than its real value. So the lesson is to be sure your home is priced correctly from the beginning saving time, aggravation and money.

Overpricing is not the only pitfall that sellers fall into, some even underprice their homes. How do you know your home’s real value…by getting a professional Comparative Market Analysis (CMA). A CMA will show you what similar homes in your area are selling for and how long it takes to sell them. You will be able to see the range of values that your home falls into and then determine an accurate asking price. I offer CMAs for homeowners free of charge. Just give me a call or send a request via email and I’ll prepare it for you at no cost or obligation.

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Spoken by Beth Mergens | Discussion: No Comments »

Citrus Heights CA Under Rennovation

Cityhood Updates Image

Citrus Heights celebrated it’s 10 year anniversary of cityhood in 2007 and managed to get a 89% approval rating from it’s residents on the survey it took. The city has been working feverishly to update and upgrade many of the areas that have been neglected and it appears that the residents are pleased with the improvements. Timing the tax base increase certainly helped by funding the many projects undertaken in addition to luring businesses to expand their operations in or near the Sunrise Marketplace.

Citrus Heights has a population of 87,000 residents with an average income of just under $50,000 year. When I first moved to Sacramento in 1988 I landed in the northeastern corner of Citrus Heights which borders Orangevale. We lived in a new home built when one of the farmers sold off a portion of land to a small developer getting in on the housing boom of the late 1980′s.

The mix of sleepy town with urban sprawl most clearly describes this area just south of the Placer county line. Like most of the valley towns this one started out as an agricultural community and built the first school prior to the gold rush. Most of the community is tract housing with a few acreages left for farm animals. San Juan School District had a variety of schools available and has closed a couple of the grammar schools in the past few years due to declining enrollment. There are charter schools available (which attracted my family) that you can enroll your children so long as you are willing to transport them.

Sunrise Rollerland is one of the few roller skating rinks left standing in the valley and I’ve spent many Saturday afternoons there at children’s birthday parties. Coming from the bay area we found this area to be very family friendlyand offered a more balanced environment to raise our kids. There is a real sense of community and it shines on the minor holidays when the city hosts parades or gathers to light the city Christmas tree. I think cityhood has been good for this town and am encouraged by the positive growth.

Spoken by Beth Mergens | Discussion: 1 Comment »